The
expert
Six years agency-side taught me how paid media should be done, and how often it isn't. Oguz Media is how I do it properly.
Why I started Oguz Media
I started in paid media as an agency intern. Over six years I worked my way up to PPC Specialist, then Paid Media Manager, leading a team of five across paid search, paid social and programmatic. Along the way I managed over $50M in ad spend for some of Australia's biggest brands, across property, allied health, NDIS, SaaS and ecommerce. I led the search strategy behind a campaign that won Best Use of Search B2B PPC at the 2025 APAC Search Awards, as part of a wider team.
That work showed me what great paid media looks like. It also showed me how often businesses get it wrong elsewhere. Time and again, clients came to me after being burnt by other agencies. They'd had big promises, no real plan, no access to the person running their ads, and reports full of clicks instead of results. I started Oguz Media to bring that standard of work directly to businesses: one expert who takes the time to understand your business, writes a real plan, and runs your campaigns from research to results.
What you can expect from me
A fewer number of clients.
So each one gets my full attention.
A plan before anything launches.
Research, agreed KPIs and a written roadmap come first.
One expert, start to finish.
The person who builds your account is the one who manages it.
Your accounts, your data.
Everything is set up in your name, with no markup on ad spend.
Human judgement on every decision.
AI is a tool, not your account manager.
